Gartner® Market Guide for B2B Profit Optimization Software

The Gartner® Market Guide for B2B Profit Optimization Software highlights the latest trends in B2B pricing and profit optimization strategy, as well as cutting-edge solutions to optimize pricing, improve profitability, and streamline rebate management.

According to Gartner®, “Profit optimization solutions enable an organization to efficiently manage and optimize the price of its goods and services and offer and manage off-invoice rebates that incentivize desirable customer behaviors.”

With automated rebate management, pricing optimization, and next-gen AI integrations, you can simplify negotiations, improve profit margins, and unlock greater value for your business.

Download the complimentary copy of the Gartner® Market Guide to learn:

• Why rebates outperform discounts for incentivizing B2B purchasing
• The role of AI and machine learning in price optimization and negotiation
• Best practices for simplifying rebate agreements and boosting ROI
• How rebate management software can increase efficiency and drive revenue growth
  
  

Gartner, Market Guide for B2B Profit Optimization Software, By Mark Lewis, 9 April 2025

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