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Annual State of Volume Rebates 2022

Join electrical industry veteran David Gordon and John Gunderson as they discuss the results from a research report on state of volume rebates in 2022. You’ll hear about how both manufacturers and distributors leverage rebates to influence behavior, generate sales and maintain retention as well as how businesses are using rebates to enhance their strategies.

In this webinar you will discover:

  • Improving communications between procurement and sales as well as between customer and supplier
  • How distributors and manufacturers differ in their views on rebate management
  • The importance of monitoring and tracking rebate administration
  • Clear communication and transparency around data


john gunderson headshot
David Gordon headshot


John Gunderson
Senior Consultant | Dorn


David Gordon
Principal | Channel Marketing Group


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